Your baby’s skin deserves the best!
Parents no longer need to choose between what’s best for their baby and what’s right for the planet. Scroll through to discover what makes us unique.
Make the Right
Choice.
Did you know that all wipes are not made the same? Waterful are made with 99.9% purified water and are approved by the Skin Health Alliance, accepted by the National Eczema Association, certified by Leaping Bunny (No animal testing) and The Vegan Society and are also Gluten Free.

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99.9% Purified Water | ![]() |
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Allergy UK Approved | ![]() |
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100% Plastic Free Wipes | ![]() |
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100% Biodegradable | ![]() |
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100% Compostable | ![]() |
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Large Wipes 18x20cm | ![]() |
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This comparison refers only to the specific packs depicted in the above chart. The comparison is based on information published by each of the brands on their packs and is correct on Feb 6th 2021.
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Discover more about Waterful
99.9% Purified Water
Purified water
Natural Citrus Grandis (grapefruit) seed extract
Natural Citrus Grandis (grapefruit) seed extract*
*Contains a trace of Benzalkonium Chloride.
Sodium Benzoate
Sodium Benzoate is a common preservative found naturally in plums, cranberries, apples and cinnamon.
Leaping Bunny
We believe that beauty and household products should be cruelty free, and are proud to be Leaping Bunny approved. A global programme, Leaping Bunny requires cruelty free standards over and above legal requirements. All of our cosmetic, personal care and household products are approved under the Cruelty Free International Leaping Bunny programme, the internationally recognisable gold standard for cruelty free products. We adhere to a fixed cut-off date notice and proactively monitor our suppliers to ensure that our products adhere to the Leaping Bunny criteria. Our supplier monitoring system is also independently audited. For more information about Cruelty Free International, Leaping Bunny and Leaping Bunny criteria please visit Cruelty Free International
How long are Waterful good for after opening?
Our wipes are good for 4 months after opening.
What accreditations do you have?
We’re proud to be approved by AllergyUK, accepted by the National Eczema Association, certified by Leaping Bunny (No animal testing) The Vegan Society and Gluten Free.
Do your wipes contain plastic?
Absolutely not! Unlike many other baby wipes sold today we are 100% plastic free.
Are your wipes biodegradable?
Waterful are proud to confirm that our baby wipes, are made from cellulose plant fibres and have been independently tested to meet the biodegradable industry standard, and will break down in the right industrial conditions of temperature and microbes, to be returned to the environment. Always check with your local authority to ensure they will accept wipes in your compost bin collection and if not, please dispose of them in your normal waste bin. You should not flush our wipes down the toilet.
Where is Waterful located?
Our head office is in Ireland.
What is your return policy?
If you are not completely satisfied with your Waterful purchase, please contact us by clicking on
this link.
Please be sure to include photos, description of your concern and batch codes.
Can I return a Waterful product purchased at a retail location through waterfulplasticfree.com?
If you are not completely satisfied with your Waterful purchase, please contact us by clicking on
this link.
Please be sure to include photos, description of your concern and batch codes.
How do I return an item?
If you are not completely satisfied with your Waterful purchase, please contact us by clicking on
this link.
Please be sure to include photos, description of your concern and batch codes.
How do Waterful subscriptions work?
Our commitment is to the planet and all its inhabitants so we do not test any of our products on animals. In addition, our wipes are vegan-certified.
How much do Waterful subscription cost?
Our commitment is to the planet and all its inhabitants so we do not test any of our products on animals. In addition, our wipes are vegan-certified.
Is there a minimum order quantity?
Our commitment is to the planet and all its inhabitants so we do not test any of our products on animals. In addition, our wipes are vegan-certified.
Can I put my subscription on hold?
Our commitment is to the planet and all its inhabitants so we do not test any of our products on animals. In addition, our wipes are vegan-certified.
Are Waterful products good value?
Our commitment is to the planet and all its inhabitants so we do not test any of our products on animals. In addition, our wipes are vegan-certified.
Why should I buy from Waterful compared to other brands?
Our commitment is to the planet and all its inhabitants so we do not test any of our products on animals. In addition, our wipes are vegan-certified.